This salary falls below the middle 50% of comparable roles.
We're looking for a Regional Marketing Specialist to support sweetgreen's community marketing efforts across the Boston market. This role will bring our brand to life through local events, product sampling, community partnerships, and grassroots marketing initiatives. Working closely with our restaurant teams, you'll help build meaningful connections within local communities, increase brand awareness, attract new guests, and drive repeat visits. The ideal candidate is passionate about community engagement, thrives in a hands-on environment, and is excited to make a measurable impact on restaurant traffic and sales growth.
Own grassroots demand generation in Boston — build the local relationship layer that national marketing can't reach
Source and close neighborhood partnerships: corporate offices and building managers (catered lunches, tasting drops), gyms and fitness studios, hospitals, universities, and co-working spaces
Run in-market activations — sampling at building lobbies, race and fitness events, campus move-in, farmers markets — with local nonprofits and community groups as partners, not sponsors
Serve as the connective tissue between HCs and marketing: coach teams on local outreach, arm them with intros, and make sure the relationship survives a manager transition
Build a CRM of local accounts and champions; track leads, activations, and repeat business rather than one-off impressions
No discounting authority. Success is measured in new relationships, repeat catering/Outpost accounts, and incremental traffic — not redemption rates
Report on cost per new account and traffic lift by market monthly; recommend which partnerships to scale
Come join the sweetlife!
About sweetgreen
sweetgreen is on a mission to build healthier communities by connecting people to real food. We passionately believe that real food should be convenient and accessible to everyone. Every day in each sweetgreen, our 3,500 team members make food from scratch, using fresh ingredients and produce delivered that morning. And in our local communities, we’re committed to leaving people better than we found them. We’re in the business of feeding people, and we’re out to change what that means.
sweetgreen provides equal opportunities for everyone that works for us and everyone that applies to join our team, without regard to sex or gender, gender identity, gender expression, age, race, religious creed, color, national origin, ancestry, pregnancy, physical or mental disability, medical condition, genetic information, marital status, sexual orientation, any service, past, present, or future, in the uniformed services of the United States (military or veteran status), or any other consideration protected by federal, state, or local law.
sweetgreen participates in the federal government's E-Verify program to determine employment eligibility. To learn more about the E-Verify program, please click here.
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