Content Marketer and Technical Writer - India Remote

About the job

Location:
India Remote

Employment Type:
Full-time

About PA Team

At PA Team, we specialize in delivering cutting-edge automation, RPA, and CX solutions that help businesses achieve scalable efficiency and measurable ROI. We are seeking a Content Marketer and Technical writer
who can transform complex technical concepts into engaging, solution-oriented content that resonates with executives, decision-makers, and tech-savvy audiences.

Role Overview

The Content Marketer and Technical writer will be responsible for creating high-quality, insightful, and persuasive content that positions PA Team as a thought leader in automation, RPA, and customer experience transformation. The ideal candidate should combine strong technical understanding with exceptional storytelling skills, driving ROI-focused narratives across multiple channels including website, LinkedIn, blogs, case studies, whitepapers, and marketing campaigns.

Key Responsibilities

Content Creation & Strategy

• Develop compelling content for automation, RPA, CXone, and digital transformation topics.
• Write solution-driven blogs, case studies, whitepapers, eBooks, and ROI-focused content.
• Create persuasive copy for landing pages, email campaigns, and sales enablement material. Social Media & LinkedIn Management
• Manage and optimize LinkedIn content calendar, including thought leadership posts, viral content, and industry updates.
• Collaborate with leadership to build executive brand presence on LinkedIn.
• Experiment with engaging formats (carousels, infographics, polls, short-form posts). Website & Digital Content
• Own and manage website content development and updates.
• Ensure messaging consistency, SEO optimization, and alignment with buyer journeys.
• Collaborate with design team for UX-driven content experiences. Research & Insights
• Research industry trends, competitors, and best practices to create authoritative content.
• Build ROI-focused storytelling that highlights value propositions and business impact. Collaboration
• Work closely with marketing, sales, and product teams to align content with GTM strategy.
• Support campaign ideation and contribute creative input for lead generation initiatives.

Requirements

Experience & Expertise

• 3–6 years of experience in content writing, copywriting, or content marketing.
• Prior experience in writing content in automation, RPA, CX platforms (like CXone) agentic ai, SaaS, or tech domain required.
• Strong portfolio of solution-oriented, ROI-focused, and technical content. Skills
• Excellent writing, editing, and proofreading skills.
• Ability to simplify complex technical concepts into easy-to-digest content.
• Knowledge of SEO best practices and content performance measurement.
• Strong understanding of LinkedIn content trends and digital engagement tactics.
• Basic knowledge of content management systems (CMS) for website updates. Mindset
• Solution-driven and business impact-oriented approach.
• Creative thinker who can ideate viral and engaging content.
• Highly collaborative, detail-oriented, and deadline-focused.

Preferred Qualifications

• Experience in B2B SaaS or enterprise technology content creation.
• Knowledge of ABM (Account-Based Marketing) content strategy.
• Hands-on experience with LinkedIn analytics, CMS tools (e.g., WordPress, HubSpot), or marketing automation tools.

Content Writer – Key Responsibilities

• Write blogs, case studies, whitepapers, eBooks, and ROI-driven content on automation, RPA, and CXone.
• Create website content (landing pages, product/service pages, thought leadership).
• Manage LinkedIn content calendar – engaging posts, carousels, infographics, viral content.
• Support sales & marketing teams with persuasive copy for campaigns, emails, and sales collateral.
• Research industry trends and competitors to create insightful and solution-oriented content.
• Ensure SEO optimization and performance-driven content publishing.
• Collaborate with design team for visual + copy storytelling.
• Maintain brand voice consistency across all content.
• Analyze content performance and suggest improvements.