General Manager, EMEA / UK

    Remote, UK
    Full-Time
    Mid (3-6 yrs)
    Operations & Project Management
    Leadership
    Posted on September 24, 2025

    Nift is disrupting performance marketing, delivering millions of new customers to brands every month. We’re actively looking for a General Manager, EMEA / UK to join our Revenue team.

    As the General Manager of EMEA, you will report to our global CRO and lead + execute our growth strategy. You will own all commercial development (sales) for Partners/Brands/Advertisers across EMEA. To start, you’ll personally build strong relationships with senior-level contacts and industry leaders, drive revenue, and establish a scalable process, before hiring a team and expanding the GEOs.

    Our Mission

    Nift’s mission is to reshape how people discover and try new brands by introducing them to new products and services through thoughtful "thank-you" gifts. Our customer-first approach ensures businesses acquire new customers efficiently while making customers feel valued and rewarded. We are a data-driven, cash-flow-positive company that has experienced 731% growth over the last three years. Now, we’re scaling to become one of the largest sources for new customer acquisition worldwide.

    Backed by Spark Capital & Foundry who also invested in Slack, Snap, SeatGeek, Fitbit, Warby Parker, Wayfair and Twitter, we are poised for exponential growth and ready to demonstrate impact on a global scale. Read more about our growth here.

    What you will do:

    • Drive expansion across priority EMEA markets, ensuring accelerated acquisition of demand-side & supply side partners/brands/advertisers throughout the region
    • Build, nurture, and maintain direct C-suite & VP level relationships within enterprise partners, brands, advertisers, and agencies
    • Develop and implement scalable go-to-market, commercial, and account development strategies to achieve business objectives
    • Identify and establish strategic in-direct channels and partnerships to accelerate growth and expand market share
    • Represent the company across the EMEA region, elevating brand visibility and reputation through active engagement in industry events, forums, conferences and thought leadership opportunities
    • Partner cross-functionally with product, marketing, and operations teams to align on the needs of the region
    • Initially this is a hands-on role. You will build upon our existing customers & partners to increase our market share yourself before hiring a regional team

    What you need:

    • 12+ years of post-university sales experience with a proven track record of consistently meeting or exceeding quotas
    • Successful track record selling performance marketing solutions and/or ad-tech, ideally with small company or start-up exposure
    • Demonstrated success establishing, building, growing customers and revenue in EMEA (experience building out EMEA for an ad-tech company is a must have)
    • Results-driven, with a strong focus on outcomes, and a demonstrable proof of consistently meeting or exceeding your quota, plans, and aggressive revenue targets
    • Ownership Mindset: Proactive and self-motivated; a driver, not a passenger. Takes initiative, builds from the ground up, and consistently exceeds expectations

    What you get:

    • Competitive compensation, flexible remote work
    • Unlimited Responsible PTO
    • Great opportunity to join a growing, cash-flow-positive company while having a direct impact on Nift's revenue, growth, scale, and future success

    Company:  Nift

    Distributes promotional gift cards to attract new customers to local businesses.
    Remote-First Company
    51-200 employees
    Marketing & Advertising
    HQ: United States