Sr. Alliances Director - 11431https://hire.lever.co/jobs/postings?view=mine&status=open

    Austin, Texas, United States
    Full-Time
    Senior (7+ yrs)
    Sales & Business Development
    Leadership
    Posted on April 15, 2026
    What You'll Do:

    Alliance Strategy & Leadership

    • Own Coupa’s global alliance strategy with AWS and Amazon Business.
    • Develop and execute multi-year partnership roadmaps aligned to growth priorities.
    • Establish scalable engagement models, governance structures, and performance metrics.
    • AWS Marketplace & Co-Sell Execution

      • Lead AWS Marketplace strategy, including private offers, contracting workflows, and operational readiness.
      • Drive co-sell motions with AWS and Coupa field teams.
      • Build scalable enablement programs, certifications, and sales plays.
      • Go-To-Market & Revenue Acceleration

        • Partner with Sales leadership on joint account planning, territory alignment, and pipeline governance.
        • Embed Amazon motions into Coupa’s global GTM strategy.
        • Track and optimize revenue and partner-influenced pipeline.
        • Executive Engagement & Governance

          • Serve as Coupa’s primary executive interface with AWS and Amazon Business.
          • Lead joint executive reviews, QBRs, and strategic planning sessions.
          • Maintain governance cadences, escalation paths, and accountability frameworks.
          • Funding, Incentives & Commercial Management

            • Own AWS SCA, MDF, and incentive programs.
            • Manage investment planning, ROI tracking, and compliance.
            • Partner with Finance and Legal on commercial structures and agreements.
            • Cross-Functional Operations & Enablement

              • Lead cross-functional teams across Sales, Alliances, Product, Finance, and Marketing.
              • Partner with Product and Engineering on cloud strategy, integrations, and joint solutions.
              • Develop operational playbooks, reporting, and execution standards.
              • Drive continuous improvement in alliance processes and tools.
              • Partner Relationship Management

                • Build and maintain senior-level relationships across AWS and Amazon Business.
                • Secure executive sponsorship and priority field engagement.
                • Advocate for Coupa within the Amazon partner ecosystem.
    What You Will Bring to Coupa:
    • 10+ years of experience in strategic alliances, partnerships, cloud ecosystems, or enterprise GTM.
    • Hands-on experience working with AWS or large-scale technology platforms.
    • Proven success driving marketplace and co-sell revenue.
    • Strong executive presence and stakeholder management skills.
    • Experience operating in complex, matrixed organizations.
    • Expertise in joint funding programs, incentive models, and commercial structures.
    • Excellent communication, negotiation, and program management capabilities.

    Company:  Coupa

    Provides an AI-driven platform that connects and optimizes sourcing, purchasing, supply chains, and financial management.
    Remote-First Company
    1001-5000 employees
    Software & IT Services
    HQ: United States