The Role: You're a natural-born consultant who loves solving problems at scale, rooted in data. You know Paid Social inside and out, from Meta and LinkedIn to TikTok, Pinterest, and whatever channel comes next, and you use that expertise to build full-funnel strategies that get clients excited to invest. You take your client's success personally, protecting their budget like it's your own. You're quick to spot what's next in Paid Social and eager to bring fresh, data-backed ideas to the table.
Role Highlights
You'll execute and measure the effectiveness of Paid Social strategies through an integrated approach, leveraging deep expertise across channels like Meta, LinkedIn, Pinterest, and TikTok while collaborating closely with SEO and Creative to grow your clients' bottom line
You'll leverage your Paid Media expertise across other paid channels (Search, Display, Programmatic) to drive an integrated approach to Paid Social strategy
You'll oversee day-to-day campaign strategy and management for your book of business, implementing industry best practices and making recommendations at scale
You'll build strong, lasting client relationships using Seer's values as your compass, positioning yourself as an extension of your client's team
You'll play a role in growing divisional revenue by identifying cross-sell and up-sell opportunities, working closely with our business development team to qualify and close projects
You'll contribute regularly to the Seer blog, industry forums, and grow your thought leadership skills, leading one training session each quarter around new process releases
You'll maintain excellence in quality of work through our Quality Assurance system and coach Associates to the same level of excellence
You'll work to understand how social strategy impacts LLM search, and help experiment on how to increase LLM visibility
Essential Skills
You have managed Paid Social campaigns across a range of industries, engines, and management platforms, and are comfortable using automation and machine learning to get time back
You have experience with emerging channels like TikTok and Snapchat and pitching full-funnel strategies incorporating creative, data, and measurement
You are all about channel integration, leveraging data from Creative, SEO, and Analytics to build smarter Paid strategies
You are skilled at developing and recognizing talent, whether that's coaching an Associate through a campaign build or providing recognition for a job well done
You are comfortable rolling up your sleeves to take risks with innovation and testing
You are all over emerging trends, tools, tech, and data sets, and you see the future of Machine Learning and AI in Paid Social
You have experience elevating your team, clients, and industry peers through 1:1s, Lunch 'n Learns, webinars, blogs, case studies, or speaking engagements
You have proficiency with Excel, Google Suite, and data viz tools, along with a solid grasp of data literacy, including the basics of SQL
30/60/90
First 30 Days — Learn
You've completed division training and begun supporting clients
You've met the cross-divisional stakeholders relevant to your accounts
60 Days — Build
You've supported at least 2 impactful client initiatives
You've identified at least one opportunity to bring automation or AI into your workflow
90 Days — Lead
You're up and running at full capacity, supporting a full book of business independently
You've contributed a piece of thought leadership (blog, training session, or case study)
This might not be the right role for you if...
Time-management, context-switching, and juggling multiple projects is quite challenging
You do not want continued-learning and innovation to be an expectation
Change management is difficult and you struggle with adapting to new tools and processes
Digital marketing agency that specializes in data-driven SEO, paid media (PPC), analytics, and creative services to help businesses grow and achieve measurable results
