Remote Source

    Senior Sales Enablement Manager

    US - Remote
    Full-Time
    Senior (7+ yrs)
    Sales & Business Development
    Posted on April 30, 2026

    About the Role

    This role owns the strategic design and evolution of enablement across the go-to-market ecosystem—Sales, Customer Success, and Partners—aligned tightly to marketing strategy and business growth priorities.

    While the primary focus is strategic, this role will initially deliver select high-impact enablement programs and content to accelerate business outcomes and establish foundational assets. This individual will operate as a cross-functional leader, influencing senior stakeholders and ensuring enablement drives measurable revenue impact.

    Impact You Will Make:
    • Strategic Enablement Planning: Translate marketing strategy, product roadmap, and GTM priorities into a forward-looking, KPI-aligned enablement roadmap; proactively identify capability gaps across Sales, Customer Success, and Partners.
    • Marketing Alignment & Message Operationalization: Serve as the bridge between Marketing and Revenue teams; operationalize positioning and campaigns into clear sales plays, ensuring consistent execution across the buyer journey.
    • Global & Segment Enablement: Build scalable global frameworks with room for regional nuance; align enablement to key segments, industries, and customer profiles with intentional localization.
    • Partner Enablement Strategy: Define how partners are enabled to sell and deliver; establish onboarding, certification, and ongoing readiness aligned to channel growth goals.
    • Proactive Capability Building: Anticipate future skill and knowledge needs (6–18 months) based on market, product, and competitive shifts; develop structured learning paths.
    • Enablement Architecture & Governance: Establish standards, systems, and a clear definition of success across GTM functions; ensure efforts are coordinated, prioritized, and scalable.
    • Execution & Delivery: Design and deliver high-impact programs and core assets (playbooks, messaging, onboarding), balancing strategic ownership with hands-on execution.
    • Measurement & Impact: Define and track success via revenue, pipeline, sales efficiency, and adoption metrics; partner with RevOps to drive data-informed optimization and outcome-based enablement.
    What You Will Bring:
    • 5-10 years of experience in Sales Enablement, Revenue Enablement, Product Marketing, or related GTM roles within B2B SaaS or technology environments
    • Proven experience building and executing enablement strategies across Sales, Customer Success, and/or Partner ecosystems
    • Strong background partnering with Marketing to operationalize messaging and go-to-market initiatives
    • Experience supporting global teams and multi-segment or multi-product organizations
    • Demonstrated ability to influence senior stakeholders and drive cross-functional alignment
    Preferred Qualifications:
    • Experience in CRM, ERP, or adjacent enterprise SaaS categories
    • Background in Partner/Channel enablement within a partner-led or hybrid GTM model
    • Experience in high-growth or transformation-stage organizations
    Apply for this position

    Company:  SugarCRM

    Develops CRM software for marketing, sales, and customer service teams to manage customer relationships.
    501-1000 employees
    Software & IT Services
    HQ: United States