Senior Director-Integrated Strategy & Solutions

The Senior Director, Integrated Strategy leads a major function within the business, responsible for defining and executing long-term strategy. This role provides leadership across departments, influences enterprise priorities and ensures alignment of talent, structure and services with overall business objectives. They play a critical leadership role in driving client growth, retention, and new business through fully integrated, insight-led strategies. This role requires a deep understanding of the entire marketing ecosystem, spanning creative, media, data, CRM and technology, and the ability to synthesize these capabilities into cohesive solutions that solve complex client challenges.

As a senior leader, this individual partners closely with Sales and Account Management to shape opportunities, strengthen client relationships, and unlock growth across key accounts. They lead a team of strategists, guide internal strategic direction, and play a central role in positioning Iridio as a trusted, long-term partner to clients.

This role is highly client-facing, with responsibility for leading C-suite level conversations, translating business challenges into actionable strategies, and ensuring all work is aligned to measurable outcomes. This role sits at the center of Iridio by RRD’s growth strategy, ensuring we are not just delivering services, but solving real business challenges for our clients. By connecting capabilities, strengthening partnerships, and leading with strategy, the Senior Director, Integrated Strategy drives both client success and long-term business growth.

Responsibilities:

• Strategic Leadership & Integration
  • Develop long-term strategic vision for the Integrated Strategy function.
  • Oversee Directors and cross-functional senior managers; guide team performance and priorities.
  • Align resources, team structure, and operational plans with enterprise goals.
  • Influence organizational strategy through market insight, innovation, and solution packaging.
  • Drive executive-level conversations around client value, new service models, and growth.
  • Represent the function in senior forums, steering committees, and external engagements.

• Client Growth & Retention
  • Lead the development of integrated, full-funnel strategies across media, creative, data, CRM, and technology
  • Synthesize Iridio’s full suite of capabilities into cohesive, client-ready solutions
  • Translate complex business challenges into clear, actionable, insight-driven strategies
  • Develop strategic frameworks and repeatable methodologies to scale across clients
  • Partner with Account Management to drive client retention & identify growth opportunities
  • Act as a senior strategic advisor to clients, leading high-level planning and long-term roadmap development
  • Conduct strategic reviews, performance deep-dives & forward-looking planning sessions

• New Business & Sales Partnership
  • Partner closely with Sales to shape, position, and win new business opportunities
  • Lead the strategic narrative for pitches, proposals, and enterprise-level engagements
  • Identify and define integrated solutions that differentiate Iridio in competitive scenarios
  • Support opportunity sizing, solution scoping, and client-specific strategic positioning

• Cross-Functional Leadership & Orchestration
  • Collaborate across creative, media, data, and technology teams to ensure seamless execution of strategy
  • Guide internal strategic direction and contribute to the evolution of Iridio by RRD’s go-to-market approach
  • Ensure strategies are aligned to client business objectives and deliver measurable impact
  • Ensure the right internal resources are leveraged to solve client challenges effectively
  • Act as the connective tissue across functions, ensuring alignment and clarity

• Executive Communication & Thought Leadership
  • Lead C-suite level client meetings and presentations with confidence and clarity
  • Communicate complex ideas in a simple, compelling, and business-focused way
  • Contribute to thought leadership, POVs, and strategic narratives that position Iridio as an industry leader